Labcorp OnDemand
Junior Copywriter, Razorfish
Health is no laughing matter— but sometimes the way we think about it is.
This campaign has a lighthearted way of delivering serious information about how to get important health answers. Because we are tapping into the minds of consumers, we want to think, speak and behave as people do in their day-to-day lives—including the funny things that go through their minds.
Did I catch more than feelings?
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Did I catch more than feelings? —
When did my body go from shredded cheddar to baked brie?
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When did my body go from shredded cheddar to baked brie? —
